Marvel Games’s Jay Ong on their changed approach to games, and how that affects Marvel vs. Capcom: Infinite

While we’ve heard a lot about Marvel vs. Capcom: Infinite from Capcom, we haven’t really heard as much yet from the Marvel regarding the upcoming fighter. At E3 2017 however, Gamesindustry.biz’s Brendan Sinclair got a chance to talk to Marvel Game’s Jay Ong regarding Marvel vs. Capcom: Infinite and the rest of their portfolio.

The main thing that Ong discussed was how they’ve changed the way they license games, and work with their licensees. The gist of it is that they want their relationships to be for the long term. Ong specifically mentions the three big games they have on the horizon: Insomniac’s Spider-Man, Square-Enix’s untitled Avengers game, and of course Marvel vs. Capcom: Infinite. As part of this, Ong also stated that they’re no longer handling licenses like they used to — where they’d give a company exclusive rights to one character or IP. This also means that they’re looking more into pushing games that feature the entire Marvel Universe.

One other thing Ong mentions is that Marvel wants to take advantage of the industry-wide shift into the games-as-a-service model. Specifically, Ong states that they believe that Marvel is in a position to take advantage of this thanks to the depth of their IP. He compares it as akin to “feeding the hungry beast.”

This, of course, applies to Marvel vs. Capcom: Infinite, which is one such project that looks to be primed for this — because both companies share a similar depth of IP. “And what we talked about earlier with games-as-a-service, we certainly expect Marvel vs. Capcom to be that,” states Ong. “There’s going to be content released over time. We’re not seeing this as a one-off that ships this fall; it’s a service that goes on for years. Therefore, if you look at it, content and new characters are going to be dropped over time, and I think fans will be happy with what’s going to be dropped, not just in September but going on from there.”

When asked about the possible exclusions of certain fan-favorites, specifically those associated with the X-Men and Fantastic Four, Ong brought up the fact that the roster still hasn’t fully been revealed. “We haven’t officially released the roster,” Ong states, “let’s just say we think our fans will be pleased with what’s being announced.”

Source: Gamesindustry.biz


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